The holiday collection is their third collection and I believe it’s their best yet. They have worked hard on trying to offer something different with what they represent. In their first collection they were explicit in what they are about and in their second they focused heavily on brand identity, so AW13 seems to really be an amalgamation of the two.
“The ‘Resolution’ collection is to represent a new chapter for the brand and now we have found our feet, it is time to move on and progress.”
This season has seen them take a step back and think “what do we like to wear?” They say they truly believe in simplicity. That is not to say they do not ‘step outside the circle’ now and again, they just like to ensure that when they do, they are creating a truly original design detached from everything already done. To them, the finish and detailing is just as important as the design itself. They have introduced new discrete textures and types of print for this season. As they are fairly small, the collection has been kept quite concentrated, yet the Resolution Collection will be released in two parts.
This collection also sees they do our very first collaboration with Tom Winslade – Creative Director of Honour Over Glory and most recently appointed designer at INDCSN. By having a special guest collaborator they believe it keeps the brand refreshed (expect to see a special collaboration with each drop from now on). They say “It is nice to see other creative’s takes on our brand and what we stand for.” Tom’s design is an exciting concept and will be released in Resolution part two.
The collection is available now!
ABOUT STRANDED APPAREL
Stranded Apparel is a streetwear brand from the Midlands (Leicestershire) and was founded in 2012 after starting as just an idea for a college project. “inspired by purpose” encompasses the brands ethos of being driven to push our designs as far as possible, as we donate 10% of every purchase to Crisis and Shelter. We believe in quality over quantity every time.
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