Today we are delighted to feature a great new brand! YUGEN//+ is a brand built around one of the many Japanese aesthetics. Created by John Adegbuji and established in 2014, they hope to provide apparel with quality and functionality. Yugen is an awareness of the universe that triggers emotional responses too deep and mysterious for words. Their only mission is to affect the cultural, artistic, and taste pallet of a generation through creativity and innovation. Check out some shots from their latest lookbook below:
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